Several people have also asked if text written or edited by AI needs to be labelled. Under Article 50, the rules for text are slightly different: • Public Interest Text // If text is generated by AI and published to inform the public on matters of public interest (such as news, policy, or public health), disclosure is required. • The Human Editorial Exception // You DO NOT need to label AI text if it undergoes substantive human review or editorial control, and wher

Completing the MiniMBA in Marketing - What I took from it Marketing is more than promotion It’s easy to picture data as these invisible, sterile arrows zipping between people and servers. It can all feel a bit cold, and if I’m honest, a touch intimidating to process. But what if we flipped that thinking on its head? Especially in the arts, where emotion is at the heart of everything (though every sector has its emotional side), I reckon data works best when we treat i

I was completely wrong on my last campaign, but I am quite happy about it. I'm happy about it because what it means is that my system of test and learn is doing its job. People work with me not because I have the right ideas straight away, but because I can lead them

Hello Hello, Empty flat and a new city, so I’m going to start making some videos and other things (regularly, I hope) to keep me out of trouble.