Video Series

Why do I keep saying Human-led. Data-Driven.? And what does it actually mean? Hello Hello, You will see it plasterd everywhere on my stuff, and it emerged as the distillation of my approach to strategising and decision-making in marketing for the arts.

You might be raising a glass to 100,000 followers, but when those monthly reports land, it often turns out we’re only reaching a small slice of them. Also, are we just speaking to the same people every time?

Hello Hello, Empty flat and a new city, so I’m going to start making some videos and other things (regularly, I hope) to keep me out of trouble.